Introduction to Kalabash Cards
Kalabash54, a fintech subsidiary of the Wakanow Group, has officially launched its new range of payment solutions known asKalabash Cards. This innovative product is designed to offer rewarding and borderless payments for both travelers and lifestyle-savvy consumers. The launch marks a significant step forward in simplifying financial transactions across Nigeria and beyond.
Features of Kalabash Cards
The Kalabash Card suite consists of three variants:
- Elite Black Card (USD): A Mastercard World Card with a sleek black metallic finish.
- Deluxe & Leisure Card (USD): Mastercard Platinum Cards.
- Naira Card (NGN): A Mastercard Standard Card.
These cards are available in both physical and virtual formats, enabling customers to fund, spend, and earn cashback rewards across Nigerian naira transactions and global US-dollar transactions. They are applicable locally and internationally for travel, shopping, dining, and lifestyle purchases.
Vision and Mission
According to the Chief Executive Officer (CEO), Ladi Ojuri, the introduction of Kalabash Cards reflects the company’s commitment to simplifying travel and lifestyle payments for Africans. The CEO emphasized that Kalabash54 continues to leverage innovation to remove barriers and enrich customer experiences. With Kalabash Cards, the company aims to empower customers to experience global convenience and financial freedom wherever they go.
Ojuri further stated that the Kalabash Card is not just a payment tool but a lifestyle enabler. It is designed to meet the diverse needs of modern travelers and professionals, offering flexibility, security, and instant value through cashback and exclusive benefits. Whether traveling abroad or making local lifestyle purchases, Kalabash Cards are built to help users save while they spend.
Strategic Positioning
Nozipho Sibanda, Chief Financial Officer (CFO) of Kalabash54, reinforced the brand’s product vision by explaining that financial innovation is central to how the company empowers its customers. The Kalabash Cards serve as a secure, globally accepted payment solution that delivers both convenience and tangible value. The company has integrated an extensive cashback network of over 200 merchant partners across hotels, entertainment, dining, and retail, ensuring that every transaction becomes not just a payment but a rewarding financial experience.
Benefits and Partnerships
With the launch of Kalabash Cards, customers can enjoy up to 10 percent cashback, discounts, and lifestyle perks across a growing network of partner brands in hospitality, dining, and entertainment. These include:
- Ebonylife Place
- Burger King
- Wave Beach
- Wakanow
- Chowdeck
- Xovar Lounge
- Price Pally
- Sweet Sensation
Premium cardholders also get airport lounge access in more than 135 countries. All card types, powered by Mastercard, can be easily ordered through the Kalabash App.
Conclusion
Kalabash Cards represent a significant advancement in the fintech industry, offering a comprehensive solution for both travelers and everyday consumers. With its focus on innovation, security, and customer-centric features, Kalabash54 is poised to make a lasting impact on the financial landscape in Nigeria and beyond. The integration of cashback rewards, exclusive benefits, and global acceptance makes these cards a valuable addition to any consumer’s financial toolkit. As the company continues to expand its network and enhance its offerings, the future looks promising for Kalabash Cards and their users.